As an account specialist, I thrive on fostering client relationships and orchestrating successful projects from concept to completion. I coordinate cross-functional teams, manage timelines and scopes, and ensure creative excellence meets client objectives. Whether overseeing day-to-day communications or facilitating milestone deliverables, I maintain clarity, build trust, and deliver results that exceed expectations.

From naming and messaging, to positioning and planning, I use narrative and portfolio tactics to develop intuitive, user-centric brand stories. Then, I implement strategies that align creative development with public-facing launches across an ever-growing landscape of print, digital, and experiential channels.

Copy is where I get to be my most creative. And when given the chance to write or edit—be it website copy and social posts, brochures and print ads, or even radio spots—I use language to give brands life.

When it comes to driving new business, I combine deep CRM expertise with authentic relationship-building to identify exciting, qualified leads and opportunities. From there, I convert: crafting compelling proposals, delivering high-impact pitches, and negotiating win-win contracts that transform prospects into lasting partners, fuel growth, and elevate brands.

Once a brand is built, I develop plans that leverage a variety of channels, including social media, e-commerce, email, search engine, direct mail, signage, radio, in-store, and events. With a keen eye on budgets and timelines, I lead cohesive marketing teams, fostering strong vendor and client relationships to deliver impactful omni-channel campaigns.